Pre-Submission Checklist for Essay Writing

Pre-Submission Checklist for Essay Writing 1. Try not to Change Grammar Tenses Throughout the Essay Utilize the current state (He takes this position on the grounds that †¦) or past tense (He said this in light of the fact that †¦) †however not both in one paper. Teachers will take off a significant number focuses for this straightforward error. 2. Compose Only in the Third Person Never compose an article in the principal individual (I accept). Never write in the subsequent individual (You †¦) Just compose school composing assignments as an outsider looking in (The peruser may not concur with this announcement.) TOP 10 MISTAKES MADE WHEN WRITING ESSAYS PART 1 3. Abstain from Using Contractions Not can’t see, however can't see. Not couldn’t, however proved unable. Don’t use didn’t, yet didn't. Don’t use, should’ve yet ought to have. 4. Spell Words Correctly There are word references and spell checks which is as it should be. Use them. Incorrect spelling words will cost an understudy a considerable misfortune in focuses because of inconsiderateness. 5. Certainty Check the Sources and Complete a Page to Avoid Plagiarism Any source utilized in a paper, regardless of how little, ought to be recorded in the student’s page. In the event of some unforeseen issue. It encourages them evade literary theft: the act of taking somebody elses work or thoughts and making them look like ones own. Which brings about Expulsion. TOP 10 MISTAKES MADE WHEN WRITING ESSAYS PART 2 6. Leave no Dangling Participles This is the point at which a participle (the ostensible type of an action word, frequently finishing â€ing) does not have a reasonable association with the word it alters. It’s like a sentence changing midstream for no obvious explanation. Mistaken †dangling participle: Composing at my kitchen table, the unexpected commotion alarmed me. [Writing needs association with noise]. Pivoting, the view was greatly changed. [Turning needs association with a view]. Right †no dangling participle: Composing at my kitchen table, I was alarmed by the unexpected commotion. Turning the corner, he found that the view was abundantly changed. The tips recorded in the article will assist you with thinking about all the subtleties when composing a paper. In the event that you need to find out about the pitfallsâ to be evaded recorded as a hard copy your school expositions, read the related articles on our site. A few connections are given above in the article. In the event that youâ dont want to get familiar with each one of those subtleties, put in a request and our scholars will compose an ideal paper for you.

Childrens books Essay Example For Students

Childrens books Essay Obviously, and furthermore Joy (1970), she expressed that books for grown-ups are not kidding in goal whiles books for youngsters are intended to entertain. In any case, she likewise accepted that thought is just a presumption and that's it. In the Public world, there are numerous genuine stories for grown-ups and truckloads of childrens stories proposed distinctly for delight, however the converse is similarly as obvious. There is no unmistakable limit between the childrens books and the grown-ups readings. A few people believe that the childrens stories consistently end with a cheerful completion, and there is no tragic thing in the unique situation. The supposition that isn't right, and absence of confirmations. There is actually no distinction where passionate subjects are concerned. In childrens books, we can discover love, detests, and others feelings also. Same things we can get in the grown-ups literary works. The main distinction is the manner by which the writer portrays the topic and conveys the subject to the perusers. The greater part of the word utilizations in childrens writing are straight forward, and without a ton of shrouded messages. In this way, the youthful perusers dont need to think about what the entries mean. At the point when the writers get ready to compose the books for youngsters, they as a rule have a topic or a message to convey to the perusers. The topic is to instruct the understudies and build up their basic perusing aptitudes later on. Jay William, a childrens book author, likewise expressed in his article, searching for design, They (childrens books) are dreams, the pictures of probability, the unlimited stories we as a whole advise to ourselves. In contrast to the grown-up book journalists, the childrens books essayists generally have warm hearts, which are effectively to open to individuals, and tune in to individuals. They utilize the more noteworthy effortlessness tones to interface with the youthful perusers, and the exceptional exertion to maintain a strategic distance from deliberations. For these writers to compose a childrens book, they have to set themselves in a place as youngsters. The assignment for these writers who compose the childrens books isn't just to bring in cash, yet in addition to instruct and show the following ages. They have a significant obligation. From Jay Williams article, searching for design, he expressed that, When I compose for youngsters, it is for the kid I used to be, alongside a couple of kids I know now. I can't compose for an unclear, anonymous crowd the crowd to which a hack address himself-I can just address genuine crowd. The Arnold Lobel Book of Mother Goose represented by Arnold Lobel. Arnold Lobel was viewed as one of the most significant childrens creator/artist of the twentieth century. I accepted that this book must go with numerous childrens hearts when they were close to nothing. From my conviction, a great childrens book should keep going for incredible timeframe, much the same as The Arnold Lobel Book of Mother Goose. It is everyones sleep time stories when hitting the sack. It may be the principal book your mother or father read to you. This book must contain a ton of recollections for some grown-ups and youngsters. That is a decent childrens book about. Some film organizations even delivered the motion pictures which are from the acclaimed childrens books. As of late we have Harry Potter arrangement, the Cat in the Hat, and every single different Disneys fantasies films in the market. Every one of these films pull in the youthful crowds, yet in addition draw in all times of individuals. That is on the grounds that the accounts are contacting and significant to individuals. Everybody can acknowledge the accounts. For over the long haul it is kids themselves who choose what they need. For each book is a message, and if kids happen to get and like it, they will proper it to themselves regardless of what the writer may state not what name he gives himself. .u42aa4dc6515361d3c3583e3cdce4ed74 , .u42aa4dc6515361d3c3583e3cdce4ed74 .postImageUrl , .u42aa4dc6515361d3c3583e3cdce4ed74 .focused content territory { min-tallness: 80px; position: relative; } .u42aa4dc6515361d3c3583e3cdce4ed74 , .u42aa4dc6515361d3c3583e3cdce4ed74:hover , .u42aa4dc6515361d3c3583e3cdce4ed74:visited , .u42aa4dc6515361d3c3583e3cdce4ed74:active { border:0!important; } .u42aa4dc6515361d3c3583e3cdce4ed74 .clearfix:after { content: ; show: table; clear: both; } .u42aa4dc6515361d3c3583e3cdce4ed74 { show: square; change: foundation shading 250ms; webkit-progress: foundation shading 250ms; width: 100%; darkness: 1; progress: obscurity 250ms; webkit-change: mistiness 250ms; foundation shading: #95A5A6; } .u42aa4dc6515361d3c3583e3cdce4ed74:active , .u42aa4dc6515361d3c3583e3cdce4ed74:hover { murkiness: 1; change: haziness 250ms; webkit-progress: darkness 250ms; foundation shading: #2C3E50; } .u42aa4dc6515361d3c3583e3cdce4ed74 .focused content zone { width: 100%; position: relati ve; } .u42aa4dc6515361d3c3583e3cdce4ed74 .ctaText { outskirt base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: intense; edge: 0; cushioning: 0; content enhancement: underline; } .u42aa4dc6515361d3c3583e3cdce4ed74 .postTitle { shading: #FFFFFF; text dimension: 16px; text style weight: 600; edge: 0; cushioning: 0; width: 100%; } .u42aa4dc6515361d3c3583e3cdce4ed74 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; fringe: none; fringe span: 3px; box-shadow: none; text dimension: 14px; textual style weight: striking; line-stature: 26px; moz-fringe sweep: 3px; content adjust: focus; content beautification: none; content shadow: none; width: 80px; min-tallness: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/basic arrow.png)no-rehash; position: outright; right: 0; top: 0; } .u42aa4dc6515361d3c3583e3cdce4ed74:hover .ctaButton { foundation shading: #34495E!important; } .u42aa4dc651 5361d3c3583e3cdce4ed74 .focused content { show: table; tallness: 80px; cushioning left: 18px; top: 0; } .u42aa4dc6515361d3c3583e3cdce4ed74-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .u42aa4dc6515361d3c3583e3cdce4ed74:after { content: ; show: square; clear: both; } READ: Dickens proceeds EssayI accept that a decent kids book ought to be appropriate for all times of perusers. Regardless of how old the perusers are, they should all appreciate the books as any other person. Pamela Travers likewise felt that adults are a significant piece of childrens writing. Since when the adults pick the books for the youngsters to peruse, they ought to likewise know the subtleties of the books, and what is the subject for the books. Books are so critical to impact the youngsters, and a decent childrens book is difficult to distinguish. Childrens books are not just the bright pictures which to engage the childrens hearts, yet in addition contain meaning sections to teach childrens spirits. 1. Turner, S (1989) Bad books for youngsters What right? Crisis Liberian, 15-18 2. McNeill, J (1972) When the enchantment needs to stop. The Horn Book Magazine. 35-40 3. Tunis, J. R. (1986). What is an adolescent book? The Horn Book Magazine, 22-26 4. Babbitt, N. (1970). Upbeat closure? Obviously, and furthermore euphoria. The New York Times Book Reviews (Part 2), 1-50 5. Williams, J. (1980). Searching for Pattern. The Signal way to deal with childrens books. 13-22.

Publix Brand Products And Name Brand Products Term Paper

Publix Brand Products And Name Brand Products - Term Paper Example This radiates from the way that rival contenders may select to retail generally known brands while Publix presumes to go through exclusively bundled brands and finishes befuddling the shopper (Davis, Melissa, and Jonathan Baldwin 233). Openings: The retail chain has the potential abilities to develop the interest for its boss brands. For instance, with a representative count of more than 100,000 in the 1,400 outlets, Publix the executives should concentrate on the workers for utilization of the brands, who arrive at people in general (Plunkett 216). Dangers: With Publix positioning fourteenth among the retail chains, rivalry appears to be defenseless. Further, there are other bundling organizations with more grounded brands than the general store, and this represents a risk to the company’s activities (Plunkett 245). It faces mammoth outlets, for instance, Wal-Mart, and other dairy and staple brands. The most problem that needs to be addressed to the outlet is the life span taken for a brand to tame the ideal customer showcase (Davis, Melissa, and Jonathan Baldwin 248). Contenders: Publix’s brands contend in two particular measurements. To start with, the dairy, shop, and bread shop items contend with broadly perceived brands from specific organizations. These opponents present dangers to the developing retail chain as they create enough income, which they can use to contend viably. The contenders incorporate BI-LO, Piggly Wiggly, and Ingles among others (Plunkett 249). The way that these contenders have differentiated all through impressive American markets suggests hardened restriction for showcase contestants subsequently; Publix might be harbored from entering new markets on a future date. On the retail chain stage, Publix contends with monsters, for instance, Target, Wal-Mart, and Costco who additionally claims in-house brands. These contenders present downsides to Publix tasks. Item offering: The chain store goliath positioned among the most serious chain stores in the U.S.A due to its consistent inclination to deliver and profit solid nourishment to the customer base gathering. For instance, the Aprons’ marking standards have persistently won buyer reliability as Americans think that its remarkable in the arrangement of different delights for use in their homes and food booths (Plunkett 250).

Who was René Descartes - Free Essay Example

Renà © Descartes (1596-1650) was a French scholar and a man of his time. He lived in a period of progress, built up customary perspectives were offering an approach to new revelations in science and distinctive religious viewpoints in Europe People like Galileo, Copernicus, Newton, and Martin Luther were making the cutting edge world. Descartes was a man of his occasions. He was the innovator of explanatory geometry and author of present-day theory. Descartes hoped that knowledge could be given a foundation as sturdy as that which reinforced mathematics. If only knowledge of the world could be as certain as know of geometry. By considering this he grappled with an exceptionally old and troublesome issue; whether it was feasible for anybody to possess knowledge. He used math examples of how this was true. He doubted old beliefs and wondered if any newer ones were true. Descartes is accredited for the thought of rationalism which was important that knowledge could be multiplied without the senses through reason alone. His idealistic philosophy is a reaction to the skepticism that he saw becoming protuberant after the scientific innovations of the clarification. Rationalism is that some or all of our knowledge about our world is gained independently of sense experience, or called, empiricism. Many of the supreme philosophers in history have engaged the rationalist approach to knowledge, most notably Plato and Descartes. For Descartes, the reason is engaged with the majority of our understanding. This is on the grounds that our comprehension of items is nuanced by reason. His technique is first to question everything that he cant be sure of, a procedure that abandons him knowing scarcely anything. Be that as it may, through reason alone he before long reveals what he considers to act naturally clear; certain certainties from which he determines other indubitable recommendations. Along these lines, he attempts to manufacture a structure of learning, similar to an inverted pyramid which lays on a couple rock foundations stones that help support all the others. Descartes technique for doubt is to crush wariness all alone ground. Start by questioning reality of everything, not just the proof of the capabilities and social beliefs however even the central procedure of thinking itself. Descartes soon finds reason to doubt all beliefs on sense experience, arriving at this conclusion via his famous dream argument. There are no certain indications by which we may clearly distinguish wakefulness from sleep. If any specific truth about the world can endure this extreme skeptical challenge, then it must be truly a certain foundation for knowledge. After this insight, Descartes discovers that his suspicion goes considerably more profound. I cant be sure that every one of my contemplations are not false sensations or thoughts, influencing an outer reality to seem to exist. If I am not sure of this, I cant know anything that I already thought I knew. For Descartes, the assumption is that knowledge requires certainty. It must be very well supported to b e beyond all possible doubt. I feel that Descartes was not an idiot. He just like everyone else should doubt, discern, be reserved, have hesitation, and be suspicious. In todays society more and more people lie which is causing more and more doubt. In the 40s and 50s, you could trust your neighbor and rely on them to watch over your house. Now a days, the only thing that we can trust is cameras because we doubt our neighbors and society. Regarding Descartes, all he was doing was just proving himself that dont take things literally. Its ok to question or have doubt or think outside the box. Just because something says that it is, is it really it? Thats what Descartes was formulating. Therefore, Descartes wanted to know if it was possible for anyone to possess knowledge. Descartes points out that we should break from our past, start over, and search for a new method of knowledge based on reason alone. He would use math and introduce it to philosophy. Descartes had four principles that he based his theory on which were, accept only that which is clear to your mind, break up large problems into smaller ones, go from the simple to the complex and check your work once youre done. Finally, Descartes came up with one of his famous quotes that determines that he can doubt just about everything except for one thing, i.e. that is thinking (since doubting is a form of thinking) He claims: I think, therefore I am (Cogito ergo sum) Rene Descartes. He claimed, that if I were to stop discerning altogether, it would mean that I no longer existed. Since I am a thinker, I am a thinking thing and that would be determined with perfect certainty that I exist.

Perception, Diversity, Attribution And Attitudes - 1095 Words

Writing Assignment II Perception, Diversity, Attribution and Attitudes Stefanie M. Young FSW State College Social Perception is the process that allows us to interpret and understand our surroundings. (Overgaard, S., Krueger, J. p. 395) Perception has a four-stage process: comprehension, encoding, storage, and response. With the first stage, we become aware of a situation or a person around us. The second step we take that new raw information and process it. Third stage, it is processed by our memory. Finally, we retrieve information from our memory bank and use those memories in part to make our decisions and judgments. (Kinici, p. 84). Having a strong working knowledge of Social Perception can help in many different aspects of a company; you there are always going to be new situations and people that you will encounter. For example: you work for a company who manufactures custom doors and windows; you have a client who comes in and needs a rush order to replace a front door but they have specific needs. You know based on your previous experiences that there are three different companies that you can choose from in purchasing your materials for the glass insert. Based on the timeline and budget that you have, you can use your previous knowledge of those companies to help you make a decision regarding which company to buy from. DIVERSITY Diversity surrounds us in our every day lives. Diversity is the individual differences and similarities that existShow MoreRelatedOrganizational Behavior : An Organization1054 Words   |  5 Pagesorganizational performance. 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All these definitions clearly reveal that this branch or field of study mainly focuses on influence, interaction and perception. The main concepts of social psychology center on ideas in social influences, thinking and relations. Specifically, social influence focuses on behavior shaping. Here, it explains how people tend to change their habits in order to connect or belong

The Cure, By Geeta Anand - 1347 Words

Some people succeed because they are destined to, but mostly because they are determined to† (unknown). This quote truly represents John and Aileen Crowley, the parents of John, Meagan, and Patrick in the book â€Å"The Cure,† by Geeta Anand. Having two of their children born with a life debilitating disease called Pompe disease, was hard to comprehend. Being told that their children have only months to live due to the fact that there was no medicine on the market to combat the disease, John decided to quit his marketing executive job to find a cure and make a drug that will save them. He invested himself and his life’s savings in a startup biotechnology company that grew from 27 million dollars to 137.5 million dollars. There were many challenges he faced throughout the entire story line, yet he continued to persevere which ultimately paid off. One of the biggest hardships he faced was after the drug was about to get tested. He was told that the drug would only b e tried on babies that were less than six months old and that his two children would not be included in the clinical trial. To hear that his children were not going to in fact receive the drug after all this time and effort was crushing, yet he insisted to find a way that they would get it. The scientist concluded that it would be good research to see if the medicine worked in siblings, and they made an exception to let these two siblings be included in the study. His hard work and willpower to succeed paid off when theShow MoreRelatedMulti-drug Resistant Tuberculosis in india1233 Words   |  5 Pagesto Stop proposed by the WHO in 2006 reports that MDR-TB is requiring a raise in fund from 1 billion to 2 billion by 2015. MDR-TB is a large threat in the third world countries such as India as there are lack of health care that is provided for the cure of TB, funding and support from organizations such as the WHO have provided the catalyst required to move the treatment for MDR-TB fur ther. MDR-TB is one of the most important researched diseases, the MDR-TB is much prevalent in the third world

The Biotechnology Industry

Question: Discuss about theThe Biotechnology Industry. Answer: Introduction: The biotechnology area is best recognized as a collection of various industries by using a common connection- the appliance of the precise biological knowledge. This biotechnology industry controls sectional as well as bio molecular courses to enlarge technologies and commodities that resist debilitating as well as atypical diseases, decrease the footprint of the atmosphere, nourish the hungry, utilize little and fresh energy, have harmless, hygienic as well as more proficient manufacturing practices. It is divided into five important subsectors, which involves agricultural stock as well as chemicals, therapeutic devices and apparatus, pharmaceuticals plus drugs, testing for research and health check laboratories, allotment related to bioscience (Moshelion and Altman, 2015). Health region is forming new inventions from the other subsectors in the biotech industry. It is forming new inventions whereas large pharma has not been successful to do so because these are at present more like associations of sales as well as marketing. Moreover these require the capability to build up innovative, fresh medicines in the amount they require. In that gist, large pharma is vital for biotechnology. The biotech sector concentrated more on advancing modern medicines, as it takes extra money to make a successful item for consumption and set it in the medicinal regions, with many modern drugs entirely arriving in the souk, whereas other medical signs have low speed of success such as various more modern therapies have been successful in the previous years. This therapeutics has disorders of central nervous system and a very sharp failure speed. It is much hard to develop first-class therapeutics for situations such as Parkinsons diseases because for the researchers the brain is even now a black box. Various biotech companies such as pharmaceuticals have not been successful in the development of new psychoanalysis or the treatments to treat diseases or reduce the symptoms, for th e reason that researchers do not completely understand their principal causes. The majority of the survey companies team up with the external partners concerning applications of a patent, whereas 70% team up to design, enlarge, or commercialize latest products. All over 65% of the companies pointed out that they team up to access the particular expertise (Diwakar et al., 2011). Even though the occurrence of an external team up does not differ considerably by the firm range, it is a common tendency for associates crosswise all range classes to display better advance presentation than non- associates. Medium-sized companies again outshine their minor and major counterparts in collaborator as well as non-collaborator groups equally, but collaborators display a clear advance across the classes of all size. Between the small companies, collaborators presented around 4.8 fresh creations over the previous seven years, in contrast to 1.7 between non-collaborators. Given the value of accessing facts, complementary assets and authenticity for biotechnology companies, they favour the partners who present them a superior resource, education endowments, and excellent legitimacy advantages (Diwakar et al., 2011). These instead calculative purposes characterize only a detachment of those fundamental biotech companies choices of partners for the alliance. Many reports direct to the strong effect of homophily, in which similarities between those companies promote mutual faith as well as co-identification, raising the probability of their association. In a report of the creation of research as well as growth alliance in biotechnology, Baldi and Stern discover that companies are more liable to team up if their initiators have studied from the similar educational society. This result does not essentially reflect a nonstop social tie among various scientists, on the contrary, their sense of mutual identity. Beside same lines prove that biotech companies, e specially fresh entrants, have a tendency to select partners based on the allies resemblance to prior partners. Higgins and Kim also brought into being an additional proof for the effective function of homophily that companies inhabiting similar place in the souks social structure come into similar expectations as well as responsibilities which pull them with respect to each other. Particularly, they discovered that companies attract toward potential collaborators that employ higher echelon part with matching associations. The skill to fascinate a partner is serious because biotech companies face dynamic competition for the consideration of foremost and important potential allies. Stern and Dukerich illustrated additionally that companies started by more renowned scientist assists deflect probable reservations of investing bodies over collaborating along with Biotech Company holding uncertain marketable promise. Hence, biotech companies consider multifaceted character when selecting partners for Alliance (Baker, 2015). Motives comprise those with high or low calculative character and deal with the requirements of biotech companies and their skill to fascinate required partners. The challenges in bringing new commodities to the market and starting a company involve creating strategic associations, increasing capital, conscripting, appealing, and maintaining abilities and obedience with regulatory groups. Research, as well as development, is expensive in bringing new stuff to the market. This analysis is frequently more complicated than habitual pharmaceuticals as researchers cannot be aware of for years that what mode their product may take. Medical apparatus firms, greatly require ideas for starting, commodities, as well as technology programs (Baker, 2015). These firms have turn out to be the sufferers of their enormous size, entailing strong internal machinery of research and development to continue their pipelines driving out fresh, innovative stuff. Individuals outside this biotech area presume that biotech product should be at ease due to the integrated need for the commodities that improve the condition of life. Contrast to funding, where many individ uals concur on its significance to the victory of the biotech, the conception of the dealers function in the firms is often mixed. As the majority of small firms are organized and directed by the scientists, there is a late set- up of marketing. Marketing requires being occupied previously to better consider the potential of the market as well as marketable viability to direct financial decisions. It is serious for scientists as well as organization to begin communicating the potential worth of the manufactured good at the colloquium and conferences before the launching of the product. Same as pharmaceutical firms, biotech companies face a complicated souk place, which involves doctors, patients, and many others. A distinctive conflict that biotech companies face is the way to be successive on a high-determined market because the majority of the minor biotech companies struggle in niche souks for specific less-populated disorders. Moreover, costing as well as reimbursement character izes major conflicts for start-ups of biotech. These products are the one, which hands round the minor patient residents. Consequently, the biotech companies have to cost a sharp rate per regimen comparatively in turn to balance the excessive investment price. Due to the great series of challenges and conflicts in bringing the stuff to the market, minor biotech companies select to collaborate with organized companies to control their wide-ranging sales as well as market services to commence and advertise their products successfully (Laverty and Goldman, 2014). In spite of various challenges and conflicts, this biotech industry is generally the exhilarating and challenging one in all. Over the previous few years, this industry has highly developed much for the benefits of the people. This industry has been a miracle, treating the patients with various sex-linked disorders although there has been the success as well as failures in this area. This industry has been raised promptly in previous years. Biotech stuff is the produce of business labors that direct biological substances to turn out modified one. The communal area is also promoting and getting advantages from this area (Laverty and Goldman, 2014). Moreover, with prolonged enhancement in genomics research as well as the hastening pace of pristine drug progress and consent, the industrys financial and monetary contributions must boost in rate with the imagined involvement of biotech industry to the crop growing productions, the condition of the environment, and knowledge of the humans. References Kruse, O. (2015). Prospects and challenges for the development of algal biotechnology. Journal of Biotechnology, 215, p.1 Moshelion, M. and Altman, A. (2015). Current challenges and future perspectives of plant and agricultural biotechnology. Trends in Biotechnology, 33(6), pp.337-342. Mattanovich, D. and Hatzimanikatis, V. (2013). Editorial: Metabolic modeling in biotechnology and medical research. Biotechnology Journal, 8(9), pp.962-963. Biotech boom. (2014). Chemistry Industry, 78(11), pp.4-5. Laverty, H. and Goldman, M. (2014). Editorial: The Innovative Medicines Initiative - collaborations are key to innovating RD processes. Biotechnology Journal, 9(9), pp.1095-1096. Duh, T. (2007). Biotech/Life Science Industry Boom. Asia-Pacific Biotech News, 11(12), pp.802-810. Baker, M. (2015). Biotech firm announces fast test to unmask imposter cell lines. Nature. Soliman, (2013). Co-Production of Cellulase and Xylanase Enzymes By Thermophilic Bacillus subtilis 276NS. Int. J. Biotech. Well. Indus.. Singh, (2013). Anticancer Activity of New Copper (II) Complexes with 6- Thioguanine Drug. Int. J. Biotech. Well. Indus.. Mejri, (2013). Investigation and Modeling of Electrical Stunning Parameters of Turkey Using Response Surface Methodology. Int. J. Biotech. Well. Indus.. Diwakar, S., Achuthan, K., Nedungadi, P. and Nair*, B. (2011). Enhanced Facilitation of Biotechnology Education in Developing Nations via Virtual Labs: Analysis, Implementation, and Case-studies. IJCTE, pp.1-8

Picasso Essays - Pablo Picasso, Picassos Blue Period,

Picasso Picasso was an artist born on Oct.25, 1881 in Malaga, Spain. At age 15 he was admitted to the School of Fine Arts in Barcelona. Impatient under formal training the young Picasso went to Paris in 1900. There, tough constantly near starvation, he became infatuated with the street life of Montmartre, and made many studies of the city's poor. Between 1900 and 1906 he worked through nearly every major style of contemporary painting, from impressionism to Art Nouveau. Suddenly, the 20-year-old painter moved toward a symbolism of pathos and misery inspired by the Spanish painter El Greco. This was his Blue Period, so called because most of these paintings were dominated by various shades of blue, heigthening their mood of isolation and despair. After 1904 the brooding depression of the Blue Period changed to a quiet melancholy, and the colors of his paintings became more natural, delicate and tender in its range, with many redish and pink tones. This period is thus called the Pink Period. After 1906, under the influence of Cezanne, Iberian sculpture and African sculpture, Picasso began to paint in a more radical style. The human figures and their surrounding space are reduced to inter- secting planes which imply a multiple, dissected view of the world. The faces of the figures are seen simultaneously from frontal and profile positions, and their bodies are forced to submit to Picasso's abstract pictorial language. Arts Essays

Examining Holiday Business Issues Facing Sylt And Westerland Tourism Essays

Examining Holiday Business Issues Facing Sylt And Westerland Tourism Essays Examining Holiday Business Issues Facing Sylt And Westerland Tourism Essay Examining Holiday Business Issues Facing Sylt And Westerland Tourism Essay As we know in this instance study Germany great nature with different geographics country that is location in the North Sea name Sylt, it has been good known island for nature, watering place resort and medical intervention. Sylt Island with 21000 dwellers with 12 communities and Westerland is largest town of the Island with 9500 dwellers. On this study the writer have show with chief focal point on the Westerland with some job. After that I will analysis job and besides I will give some provide recommendation every bit good as solution for each job. First of all job is local and abroad lessening with high monetary value in Sylt Island, that the monetary value have keep longtime from get downing with mark market of high degree society. Base on informations show us chiefly target market visit of Sylt Island about older than 40 twelvemonth old with 57 per centum of the entire figure, it non difference comparison with other topographic point in France and Switzerland such as resort of St Tropez or St Moritz, that why Sylt Island ca nt acquire excessively much group types of visitant. And another job of Sylt and Westerland are non pulling for foreign tourer. Harmonizing on the study in 1977 they merely have merely 2779 visitant came from abroad and the mean length of stay merely 7.7 yearss. The ratio foreign of tourer merely took 1 % of the entire sum tourer in this twelvemonth. If Sylt Island wants to better for this job, they need to reexamine the monetary value scheme. As we know the monetary value excessively high to pull another mark market such as immature people. They can non pay excessively much money for vacancy during to remain in Sylt Island. Another side to better for foreign tourer I think they should better to make some activities for beach as we know Sylt and Westerland has a beautiful Island with many activities such as film, museum, casino, etc, but they do nt hold excessively much for activities for beach it can assist the Sylt and Westerland to pull more foreign tourer, even and festival. It can assist Sylt and Westerland get many net income from foreign tourer, even or group circuit because in Europe when they have vacant they ever bring their household or group circuit to travel to go, it will be the best pick when we have many best installation can supply them. Second, when I analysis job I can saw another side for mark market of Sylt and Westerland. They merely concentrate for affluent guest, they lack dressed ore for another generate invitee who can remain more clip when they during stay in Sylt Island. Because as we know affluent guest they really fast to remain in Island so if Sylt and Westerland can pull for the invitee who can remain longer clip for visit or bask another installations by lessening monetary value for them such as create bundle tour include monetary value of room will be hold free for breakfast forenoon or if they stay in Sylt and Westerland they can acquire dismiss 10 % when they want to bask another installations. The last but non list for job is the entryway fee for indoor of swimming pool excessively high. Base on the consequence 65.5 % they neer been at that place. So about the invitee do nt fulfill for indoor pool, as we know for indoor of swimming merely merely attract about the invitee such as: adolescent or some people they do nt desire travel into the sea. So in my solution they can alter the manner for monetary value. They besides can dismiss the monetary value if the invitees stay more than 1 hebdomad or we can offer for them by free for following clip when they come. Last point for analysis job is figure of vacation taken lessening by 3.3 million journeys, with the most of the decrease happening for domestic vacation journey. So basal on job, my solution for Sylt and Westerland is they need to make some publicity for vacation, as we know the publicity is the portion for selling can pull more client who ever go out for vacation. And besides if Sylt and Westerland have great publicity it besides can assist them non merely for domestic but besides can pull foreign traveller. Particularly it can make best image for Sylt to campare with other competitory. Particular client construction As I mention before mark market of Sylt and Westerland are affluent client and visitant older than 40, and the age between71 and 80 merely 7 % another side 21 and 30 merely merely 8 % . That mean the Sylt Island lost to immature people. Because as we all know general immature people do nt hold the job for wellness so they do nt necessitate to pay money for it, and besides they lack for fiscal so that they can non to come to Sylt and Westerland. We can state that visitant older than 40 and wealthy are the chief of the mark market or we can state peculiar client construction of Sylt and Westerland is high society degree of client with really high pricing, so it general barrier of Sylt and Westerland to pull another client. As we know Sylt Island have really best image for quality of service, adjustment and amusement, particularly spa and curative of interventions so it general against client construction because we can non state best finish merely supply for affluent client, it need to supply for all age group. Problem of construing statistics Data losing Gathering informations Problem of construing This instance survey is show for us excessively many figure of statistics. Almost the job of construing statistics is mannerism. As we know statistics is really of import presents it can assist us see the job in the yesteryear and it besides can assist us to better job in the hereafter. So we can state about information of statistic is really general and it does non accurate. Some point to explicate clearly to allow you cognize: Staff of the Westerland tourer office who merely made the study on visitant study in December 1996, they give the inquiry for 302 people on Sylt who they merely sing or taking a vacation there that means the staff merely merely want to do study and they do nt care about quality of study Another side when they create study it comes from low season and it besides the same clip of the Surf Cup so that study is non right to assist to better quality of Sylt. And it besides have job during when they make study they merely took some incorrect manner for mark market, it mean they merely take some unselected client. It better if they can do study with loyal client. It non merely can assist for study but besides can assist for reliable of study. In my drumhead about job of construing statistics non merely clearly approximately mark market but besides accurate, the staff when they create for study they need to believing about who will be mark market for study? For illustration loyal client is the best pick for study. Another side it can do better for study is they besides need to believe two sort of study, first thing will be comparison will quantity client will be come to each season for illustration low season, high season and normal season. And the last point I think it really of import is they need to believe about short term and long term for study that mean it can assist for us know and easy to command demand and supply for Sylt Island, the chief point for it will be assist the foreman easy to command the room and the scheme of monetary value, it non merely can do high net income but besides can acquire more attract for client because we about know demand provide client ( what they need and desire? )

Historical and Contemporary Perspectives of Aging in the Work Place Research Paper

Historical and Contemporary Perspectives of Aging in the Work Place - Research Paper Example Such classifications also tend to associate individuals of the same groups with particular characteristics ranging from physical to social characteristics. This inherently leads to different perspectives held by the society concerning aging; and is particularly inherent in the workforce. Individuals of different ages are perceived differently in the workforce and the perceptions significantly vary across history, with the historical perspective of aging differing from the contemporary perspectives (Armstrong-Stassen & Schlosser, 2011). The United Nations indicated that the world’s elderly population exhibits the fastest growth rate ever. The projections indicated that by the year 2050, more than two billion people will be aged 60 and over (Brooke, Taylor, Mcloughlin & Biase, 2012). The aging populations particularly in the workforce have been described by terms such as ‘old age tsunami’ and ‘demographic time bomb’. The apocalyptic language indicates that historically, the elderly population has been small compared to the contemporary society. Those who are 60 and above are hugely talented, have the relevant experience as well as the necessary skills and knowledge. The most likely challenge that will arise in the future will, therefore, be how to maintain and capitalize on the potentiality of this age group without disposing them away in retirement. This has seen efforts by countries such as Germany and France to increase the retirement age to 62 from 60 by 2018 (Brooke, Taylor, Mcl oughlin & Biase, 2012). Historically, the elderly in the workforce have been largely subjected to voluntary or forceful retirement and entrenchment. This was in effort to accommodate the growing youth populations with better talents, skills and knowledge and who have undergone better training and educational courses. In the contemporary society, the then youthful population is now increasingly making up the elderly population. With their essential capacities, the

Assessment and Recovery from Mental Distress Essay

Assessment and Recovery from Mental Distress - Essay Example The common causes of mental illness and distress are chemical imbalances in the brain, stress and everyday problems, and exposure to severely distressing experiences such as loss of a relationship, job, death of a family member, sexual assault, killings, and violence, among others. However, some mental health experts claim that mental illness can also be inherited. There are different types of mental distress: anxiety disorders, post-traumatic stress disorder, depression, manic depressive distress, borderline personality disorder, schizophrenia, and many more depending on gravity and description. People who suffered from these distresses were seen with various symptoms. The person could experience upset, feeling restless, sleeplessness, tremors, nightmares, extreme sadness or despair, loss of interest in doing anything, loss of appetite, irritability, impulsiveness, depression, inability to perform daily tasks, hopelessness, sense of guilt, extreme mood swings, feeling worthless, sen se of guilt, extreme mood swings, violence, and suicidal tendencies (Borg and Kristianssen, 2004). Being mentally distressed is difficult. Some even deny they have such illness because of the prejudice and discrimination of people around them. But, having the illness is not anybody else’s fault or a sign of weakness and not something to be ashamed of (Mental Health Commission, 2007). It has been suggested that the treatment must not be delayed in order to prevent it into more severe stage. However, it has been found that conventional or traditional treatments had not been successful for many patients. If a person is seen with early stage symptoms of mental distress, it is not only a prompt treatment that must be provided to be able to recover the patient more quickly but the proper one and, there could be similar or different methods for every patient’s case. It should be noted, however, that early detection and treatment helps the patient to restore his/her respect, d ignity, and confidence, and live a full, quality life (Borg and Kristianssen, 2004). Those mentally distressed can recover, provided they seek and provided the appropriate treatment and support. The treatment can be medication, therapy, support and counseling, lifestyle adjustment, support group meetings, and, provision of an inner strength that â€Å"†¦can come from any number of places, these former patients say: love, forgiveness, faith in God, a lifelong friendship,† (Carey, 2011, P 8). Discussion A. Mental Health Nursing Mental health nursing was described as â€Å"an ‘artistic’ interpersonal-relations tradition which emphasizes the centrality of nurses’ therapeutic relationships with ‘people’ ‘in distress’ and a ‘scientific’ tradition concerned with delivery of evidence-based interventions that can be applied to good effect by nurses to ‘patients’ suffering from ‘mental illness’,à ¢â‚¬  (Norman and Ryrie, 2009, 1537). The task employs two different methods that are either integrated or complementary in order to deliver quality care to patients. It should be noted that one method is free and independent of any outlined procedure while the other is systematic and depends on evidence for its implementation. It should be also highlighted that a third factor is the â€Å"interpersonal relations†

The models of responsibility practice Essay Example for Free

The models of responsibility practice Essay 1. Explain the models of practice that underpin equality, diversity and inclusion in own area of responsibility. There are two models that link with equality, diversity and inclusion, the first one is the social model of disability which views discrimination and prejudice as being embedded in today’s society, their attitude’s and their surrounding environment. The social model focuses on who the adult is as person not what their disability or diagnosis is, the focus is on how to improve and empower the individual’s life and lead a more independent life as possible. The second model is the medical model of disability which views adults has having an impairment or lacking in some way, this model focuses on impairments that the adult has and finding and acknowledging ways to correct them. The client group at my current place of work are elderly adults. Both the social and medical model has an impact on their daily life. The company ethos is to encourage the people we care for to remain independent and enable them to lead a normal life as possible. This is done by providing and engaging them in their own individualised care plans and asking their opinions on what they like how they like it etc. allowing them to make informed choices for them self and whether they have the capacity to make these decisions. My role as a Manager is to ensure that any anti- discriminatory practice is promoted as a key value within our organisation and to raise the staff awareness about equality diversity, and inclusion. To encourage conversations and debate and devising ways that empower rather than to disable. 2. Analyse the potential effects of barriers to equality and inclusion. Barriers to inclusion and equality include; * Race * Age * Gender * Disability * Sexual Orientation * Religion or Belief. The barriers that can and will affect Equality and inclusion are Physical and environmental barriers such as poor access to buildings and community settings, making it difficult for us to help them achieve inclusion within the community. Communication barriers, different languages, slang talk, which is why each carer needs to be matched to each customer to help with the barriers. Inclusion barriers also include financial and the size of the care package not giving the carer and the customer enough time for them to be in the community with support. However this is not an excuse for not doing anything and not meeting the customer’s needs the expectations is that as many modifications are to be made as possible to lift the constraints around support. 3. The impact of legislation and policy initiatives on the promotion of equality, diversity and inclusion in own area of responsibility. The promotion of equality, diversity and inclusion has been supported by a number of legislative changes to ensure that provider’s comply with any anti-discrimination practices. The list below reflects the most relevant legislation; * Articles 1, 2 and 14 of the Human Rights Act (1995) * Sex discrimination Act (1975) * Equal Pay Act (1970) * Race Relations Act (1976) * Disability Discrimination Act (1995) * Disability Rights Commission Act (1999) * Race relations (2000) * Employment Equality (Religion or belief) Regulations (2003) *Employment Equality (Sexual Orientation) Regulations (2003) * Disability Discrimination Act (2005) * Equality Act (2006) In addition to the major anti-discrimination Acts, there are clauses within other acts which focus on anti-discrimination requirements for example; * The Children’s Act 1989 which requires authorities to take special account of children’s disabilities and the support needed to enable them to live as near normal lives as possible. * Guidance in the form ‘No Secrets’ (DOH, 2000) which sets out adult protection policies and recognises adult discrimination as abuse. * The document ‘Working together to safeguard children’ (Department of education 2010) which requires all practitioners to guard against myths and stereotypes. 4. Systems and processes to promote equality and inclusion or reinforce discrimination and exclusion , and, the effectiveness in promoting equality, diversity and inclusion in the area of responsibility. Health and safety policies We have clear policies in place on health and safety, with regular risk Assessments and ergonomic checks to promote staff health and wellbeing All risk assessments routinely organised, for example for pregnant women Or staff working in particular areas of risk. Make sure that our policies do not have an impact on the religion or belief of staff: for example; Wearing religious dress or articles of faith, Performance management procedures We have clearly set out procedures on performance management that take Individual needs and cultural differences into account, and are objective and Transparent to all employees. Pay and reward policies All our policies on pay and reward clearly are organised, based on objective criteria and easily understood by employees. We have clear guidance on  starting salaries, Bonuses and performance-related pay. We will be undertaking an equal pay audit to make sure you we don’t have pay gaps by gender, disability or ethnic group. Recruitment and promotion procedures Our procedures for recruitment and promotion are transparent and equally Accessible to all applicants. Our job descriptions focus on objective criteria That are solely related to the job in question, so the procedures we use will not impact negatively on particular groups. Policies on training and development We have regular training in place on equality and human rights. We have procedures To ensure that all employees have access to development and work-related training, and these procedures take into account the particular needs of some groups of employees. Service provision and customer equality policies As a service provider, we have a strategy in place to make sure that all customers are treated equally and fairly, and that needs of customers from diverse backgrounds are recognised and met Our staff at all levels engaged in creating a human rights culture in the provision of services. Informal or unwritten working practices Examining informal working culture can be difficult to do, but the aim is to find out If there are gaps between what is written in our policies and everyday working practices within the organisation. Some areas to think about include: Staff attitudes and behaviour We make sure there an open and understanding working culture where everyone is treated with dignity and respect. All staffs are aware of the importance of equality, human rights and inclusion, and aware of the antidiscrimination policies in place and the procedures on acceptable behaviour. Another point to consider is employee willingness and confidence to disclose personal information: To look at self declaration rates like on sensitive issues such as sexual orientation or religion and belief. We have flexible working hours, time off for dependents or access to religious facilities and requirements, We have to be sure that the working culture in our organisation is supportive of the staff and that they are made aware of what is available. Working patterns and segregation We have staff with diverse backgrounds and from different groups working together in teams and divisions, Or it would be likely that there may be divisions within the workforce on the grounds of gender, ethnic background, age, religion or belief language, culture and class. We Have activities in place to bring staff together and to promote inclusion and Understanding, they will planned to take into account the access requirements of different groups, as well as caring responsibilities and cultural differences. Finally, there clear procedures through which staff can communicate with managers and directors. All staff will be consulted on changes to policies and practices that will affect their working lives. They will be actively involved in initiatives around working culture. If this is not the case, it is more likely that our efforts to create inclusive working will not succeed, because employees may feel that measures are being forced upon them without the chance to give their opinions. 4.2 Explain the principles of informed choice. An informed choice means that a person has the information and support to think the choice through and to understand what the reasonably expected consequences may be of making that choice. It is important to remember that too much information can be oppressive and individuals have differing needs in relation to how information is presented to them. As a Professional organisation we must be able to demonstrate that we have taken these individual needs into account. Enabling people to make informed choices does  not mean the local authority or provider organisation should abdicate its responsibility to ensure people have a good quality of life. For example if a person „chooses‟ to stay in bed all day, every day, the local authority or provider organisation has a responsibility to explore what is happening and respond to this appropriately, working to ensure that the individual fully understands the consequences of their decision. It is not acceptable to simply accept such a decision at face value if this would put the individual at significant risk, as acts of omission can be considered to be abusive. There are at least four elements necessary for decision making; * Understanding the value of respect for persons and their differences. * The ability to be self-governing and being able to determine one’s own personal goals, desires and preferences. * The capacity or confidence to make choices or decisions based on deliberation and reason. * The freedom to make choices for one’s self then to act on these. 4.3 Explain how issues of individual capacity may affect informed choice. In relation to risk, as with any other decision making, if the person has capacity and has been supported to consider the potential consequences, both positive and negative, arising from the proposed decision and has decided to take the risk, then that is their informed decision. Where an individual’s informed choice may put them at risk of abuse or neglect by another person or persons, this should be discussed with them, and these discussions must be clearly recorded. If there is a failure to reach an agreed course of action which both parties are happy with, then it may be necessary for actions to be taken under the Safeguarding Adults Procedures. If the person lacks capacity, and a decision has put her / him at risk of abuse or neglect from a particular person or persons then a referral should be made for action to be taken under the Safeguarding Adults Procedures. CAPACITY ISSUES Where capacity is in question, refer IN ALL CASES to the Mental Capacity Act 2005, Code of Practice, which states: 1. Every adult has the right to make their own decisions if they have the capacity to do so. You must assume that a person has capacity unless it can be established otherwise. 2. Individuals should receive support to help them make their own decisions and all possible steps should be taken to try to help him / her to reach a decision themselves. 3. Individuals have the right to make decisions that others might think are unwise. Making an â€Å"unwise† decision does not mean that a person lacks capacity. 4. A person’s capacity must not be judged simply on the basis of their age, appearance, condition or an aspect of their behaviour. 5. It is important to take all possible steps to try to help people make a Decision for themselves  6. Any act or decision should be the least restrictive in relation to its purpose. If there are concerns that an individual may lack the mental capacity to make A decision, a competent person may complete an assessment of capacity. For most day-to-day decisions, it will be the person caring for them at the time a decision must be made. For example, a care worker might need to assess if the person can agree to being bathed. Then a district nurse might assess if the person can consent to have a dressing changed. We are supporting individuals to have more choice and control in their lives through positive approaches to managing risk, things are likely to go wrong from time to time. If this happens and the risk taken results in a negative outcome for the individual, the strategy below would help prevent such incidents 1. Act reasonably. 2. Act in an informed way, reflecting my experience. 3. Act responsibly in relation to my duty of care and avoid being negligent. 4. To assess and take steps to manage and minimise the foreseeable risks 5. Involve the person in the process and support them to make informed decisions. 6. Involve and liaise with other people whom it would be reasonable to involve in the process. 7. Follow organisational policy,  procedures and guidance. This does not mean that there has to be a formal risk assessment document In place if this is deemed unnecessary, rather that the process of assessing The risk will be clearly documented and is reasonable. 8. To make it clear that professionals and organisations have acted reasonably and responsibly in partnership with the person, those who know and care about them and others involved in their support. References 1. https://www.gov.uk/government/policies/helping-people-make-informed-choices-about-health-and-social-care. 2. Baxter, K., Glendinning, C. and Clarke, S. (2008) Making informed choices in social care: the importance of accessible information, Health and Social Care in the Community, 16, 2, 197-207. 3. Department of Health (2005) Independence, Well-being and Choice: Our Vision for the Future of Social Care for Adults in England. Department of Health, London. 4. Ovretveit J. (1996) Informed choice? Health service quality and outcome information for patients. Health Policy 37, 75-90. 5. https://www.in-control.org.uk.

Instant Messaging :: Internet Communication Web

Instant Messaging Instant messaging (IM) is the latest trend in communication, which allows two or more persons to communicate by typing in text form and the message being received in real time. This form of messaging, compared to e-mail, allows for quick and easy responses to satisfy ones need for instant and constant communication. We will discuss the history of instant messaging; explore how it works and what is needed to enable this application. We will also discuss companies involved, regulatory issues, future trends in this area and the global implications of this relatively new form of communication. In the 1970's early forms of messaging were implemented on private networks, and were used on the PLATO and DEC PDP-11 systems referred to as the "talk" program. Messaging was later incorporated into UNIX system and used by academics and engineers throughout the 1980's and early 1990's. In 1987 MIT created the first instant messaging tool called the Zephyr. In 1996 the company called Mirablis introduced ICQ, a free instant messaging tool in which anyone could use. America On Line (AOL) which had instant messaging as fee service became threatened by the number of users of ICQ and purchased the company. With the explosion of growth from ICQ, it led to new companies seeking to build upon this new form of communication.

DefinitionofHate

A good example of this is when students say they hate school. Not only is school academic, but it is also social. School is where friends associate, and most students enjoy this. Most students have a favorite class, so they certainly don't hate that time. So what part of school do they actually â€Å"hate? † Then when asked if they would want to quit school they say â€Å"Of course! † But when one thinks about it, school is what builds up the rest of our lives to success.One cannot possibly hate something that asses happiness in a well educated life. Other examples include saying â€Å"l hate her,† which causes questions like why and who, and statements like â€Å"l hate my parents† cause judgment, in that bystanders will stereotype one as a rebel. If one said â€Å"l hate her because she betrayed me,† it would be more accurate and powerful; however, society is to lazy to add detail, just as they are too lazy to say â€Å"dislike?' instead of â₠¬Å"hate. † Hate is a powerful word used against a specific person or object. Hate, when used frivolously in common conversation, can be extremely hurtful.Hate is carelessly used to describe people one dislikes. If the disliked person overhears, finds out, or takes the usage in an offensive manner, they can be extremely hurt by the statement This often causes unwanted drama and conflict. If one had avoiding using such harsh language in the first place, that person wouldn't have had to deal with this drama. Hate is used towards friends as a joke, but if the word was being used correctly, there would be no friends. â€Å"Hate† isolates friendships and starts fights that should've never been started.If used in this frivolous, airless, way, the word hate can be extremely offensive in situations where it was not meant to be. One can never be sure how the person he or she is talking to takes the use Of the word â€Å"hate,† so to be safe, it should only be reserved for extreme situations. Hate is an emotion reserved for people that have the right to use it. Only people who have had traumatic or horrible life experiences have the right to hate certain people or items. Hating your parents because they don't let you go out is pathetic, unlike hating your parents because they abandoned you, which is understandable and tragic.Students hating school because of a bad grade is very different from students hating school because they are bullied. What about kids hating cars because they aren't old enough to drive versus hating cars because of a serious accident? There is never black and white in these situations, it all depends on circumstances. Hate can only be used in truly loathly situations. Hate is an intense word that should only be used in the most extreme of situations, and should not be used frivolously. Hate is used too broadly on everyday subjects, and is a very offensive word that destroys relationships when used incorrectly.

A Comprehensive Strategic Management Case - 4569 Words

Case 2: Nike, Inc. – 2009 Case Notes Prepared by: Dr. Mernoush Banton Case Author: Randy Harris A. Case Abstract Nike, Inc. (www.nike.com) is a comprehensive strategic management case that includes the company’s fiscal May 31st, 2009 financial statements, competitor information and more. The case time setting is the year 2009. Sufficient internal and external data are provided to enable students to evaluate current strategies and recommend a three-year strategic plan for the company. Headquartered in Beaverton in the U.S. state of Oregon, Nike is traded on the New York Stock Exchange under ticker symbol NKE. B. Vision Statement (Actual) â€Å"Bring inspiration and innovation to every athlete in the world.† C.†¦show more content†¦Most footwear companies have outsourced their production abroad in order to maintain lower cost and RD expenses 3. U.S. footwear imports totaled 2.36 billion pairs in 2007, or roughly 7.9 pairs per capita which was up 0.4 percent from 2006 4. North American Free Trade Agreement (NAFTA) and the World Trade Organization (WTO), both helped eliminate quotas and tariff barriers for foreign footwear manufacturers to ship their goods 5. The Internet allows footwear companies to pursue a direct to consumer sales channel 6. Sales of apparel, accessories, and footwear on the Internet has been growing at a double digit pace, considerably faster than more traditional sales models such as retail stores 7. Internet sales of apparel, accessories, and footwear could reach 18 percent of category sales by 2012 8. Companies that added a web-based sales strategy are able to customize footwear and other merchandise directly to the customer’s needs and taste, are ab le to achieve considerably better pricing, as well as â€Å"deepening† the emotional bond consumers have with the brand Threats 1. After the age of 40, the typical consumer is not willing to pay more than US$35 to $40 per pair for athletic footwear 2. 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